The latest in SciFi, Fantasy and Comic News and Reviews

Tuesday 2 November 2010

Marvel Comics Cutting back and Cutting Costs

Marvel Comics will begin to scale back the number of titles in some of its lines.

Marvel has decided to cut back these numbers based on retailer feedback that certain characters and teams in the Marvel Universe have such a high and varied number of titles that readers are confused over the purpose of each series, miniseries and one-shot.

The prime example of the overload of books in a series seems to be THOR and CAPTAIN AMERICA. Marvel have created multiple tie-in series in the running to the upcoming movies.

"I think it's going to take a few more months before you really see the evidence of that in the catalogue," executive editor Tom Brevoort told CBR. "But if you tally everything up for January, you can already see just the barest tip of the iceberg - we had fewer releases in January than in previous months, I believe."

The other news from Marvel was the cut costs of books from $3.99 to $2.99. The hope is that customer will still spend the same amount but be able to gain an extra book out of their comic book spree.

No comments:

Post a Comment